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Category Archives: Soft Skills Training |
Overview and definitions Strategy formulation – The Guidelines Steps to effective strategic planning The strategy process Process management Principles of goal setting Ideal goal setting – a superior model to SMART Setting priorities for effective decision making Decision making Taking action Exercises and role playing Case study
What is Social Media? Social Media Platforms Case Studies and Statistics Evolution of marketing communications Broadcast (1 to many) Viral (1 to many to many) Social (many to many) Understand your Customers Business Objectives (4 objectives) Show the world Spread the word Support the Community Humanize the brand Customer behaviour and profiling Market segmentation Social Media optimization Marketing Principles The digital marketing mix Effective channel selection Creating and implementing a…
What is NLP? (A Brief Histroy) Origins & Uses Well Known NLPers NLP Concepts and Techniques Rapport, Mirroring, Pacing and Leading Influence The Swish Pattern Meta Models Anchoring Framing & Reframing Eye Accessing Cues Modalities & Sub-modalities Using NLP with Copywriting What NOT to do! Elegance. Pre-Suppositions Reasons why Headlines Agitate & Solve Well Formed Outcomes
Introduction A Case Study Traditional versus Agile Approaches What you need to know Agile in a nutshell Why is Agile effective Why don’t more organisations use Agile Agile, sounds good but… 12 Core principles underpinning Agile that will revolutionise your organisation Responsive planning Business value driven work Hands-on business outputs Direct stakeholder engagement Immovable deadlines Management by self motivation ‘Just in time’ communication Immediate status tracking Waste management Constantly measurable…
There are a number of critical elements that need to be considered to build the process for future privately funded Customers. The following areas will be discussed throughout the training day: The Proposition – The Customer offer – What are the services/facilities offered in your home – Why should I spend my money with you, what makes your company so special?  The People – Ensure that dedicated and trained staff…
What’s the worst that can happen? Lack of confidence + lack of knowledge = bad presentation Alleviating fears Telling your story Charity presentation Public speaking/techniques Knowing your audience Break out points Preparation is the key Group presentations Feedback
What are the Keys Skills of an Effective Manager? The Key Principles of Management communication motivation/influencing/persuasion/negotiation delegation planning/prioritising/preparation Motivating & Empowering your Staff & Team how do you motivate? how do you drive employee passion? Effective Communication Styles & Skills understanding your own communication style dealing with difficult personalities and behaviours The Art of Constructive Feedback Time Management Principles setting goals & objectives planning/preparing/prioritising Management Difficult Situations dealing with difficult…
Define what constitutes effective negotiation and influencing Identify the characteristics and qualities of a successful negotiator and influencer Prepare to negotiate Establishing boundaries and plan an effective strategy Create a constructive environment Understand the importance of non-verbal communication to enable to build rapport Use effective questioning and listening techniques to control the negotiation Deal with emotions and difficult situations during negotiation and influencing Utilise different influencing styles and adapt your…
- Write business emails and other communications which use the 7 C’s principle: clear concise correct courteous constructive convincing complete – Email etiquette for businesses – Why do we need email etiquette (netiquette)? – What are the rules? – How do you enforce email etiquette? – Understanding how others view written communications – Establishing the aim – Devising the structure – Drafting the text – Email writing rules – Dealing…
Introduction What is web analytics and what does it entail? How to use the interfaces (dashboard etc) What the best metrics to use for measurement are How to create goals and funnels for your analytics How to evaluate data: visits, visitors, bounce rates and traffic sources Using google analytics Understanding the tool Practical demonstration of the software Real time tracking Formulating strategic decisions from user data Top content Top sources…